You Must Get Involved – Or Else
It is easy for Sellers to believe that their home is worth more that it really is. Sellers make the mistake of asking for too much – and even out of desparation asking for too little.
To get the best price possible, it is essential to let the marketplace do its thing. That means getting as many Buyers as you can to see your home and make you an offer – Ideally generating multiple competing offers.
The current real estate market is just the opposite of what it was a few years ago during the boom years. Today, its a Buyer’s market. They are in the driver’s seat and the scales are tipped in their direction. It’s the simple law of supply and demand.
Currently, there is excessive supply in the marketplace which tends to force prices lower. The old strategy of "list and sell" just does not work effectively in this situation. If your home is not properly priced at or slightly below true market value, what Buyers there are will not even consider taking a look at your home.
To make this happen, you need to step up to the plate and get involved yourself. No one cares as much as YOU DO about selling your home. A Realtor will give it their best for 3 or 4 weeks, but they probably have other properties to sell and other opportunities to pursue – YOU DON’T.
If you choose to use one, your Realtor can be an important member of your home selling team. They have the MLS. The good ones are experienced in negotiation and market evaluation. But, they do not have unlimited funds to conduct an extensive marketing campaign for every home they list.
That’s where you can help by involving them in executing a simple, straightforward, step by step marketing campaign which will bring Buyers to your door and allow you to sell you home for the best possible price.
Don’t sit on the sidelines – get involved, take action. make it happen.
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